Search Engine
Optimization

SEO Services Highlights

elevate the online visibility of your business

A different kind of SEO agency

The goal of search engine optimization (SEO) is to increase targeted web traffic by improving your website's visibility on Google and other search results. Consumers rightfully perceive brands that appear on the first page of search results as industry leaders and trusted sources.

At ContextWest, we have a strong track record for helping our clients drive high volumes of website visitors with SEO. We work tirelessly to get client keywords to Page 1 of the search rankings and, in fact, getting to the #1 spot on Page 1 of Google rankings is a common occurrence for us. One of our clients currently has over 90 keywords in the very top position!

You will be impressed by how dedicated we are to your search engine success and how deep our expertise runs in on-page, off-page and technical SEO. We don’t just keep up with the latest trends and algorithms, we get to know all of the nuances of your business and the market you’re competing in. If there’s a type of product, service or skill that you excel in, we’ll see to it that you receive the visitors and all the attention you deserve.

The important role of

Tailoring SEO strategies for business growth

Search engines filter vast amounts of information to present Internet users with the most relevant, credible and authoritative content. To attain a coveted spot at the top of the rankings, millions of websites compete for attention on search engines. To make matters more difficult, search engines like Google are constantly changing what they look for in a website.

By implementing SEO best practices, ContextWest helps your business boost its online visibility and gain the attention of potential customers who are about to make purchasing decisions. A few of the ways we do this are:

  • Keeping up with changing search-engine algorithms
  • Identifying market gaps and opportunities
  • Analyzing competitor strategies
  • Tracking progress with the best analytics tools
  • Constantly adjusting our strategies based on performance data
ContextWest specializes in driving results for both

business-to-consumer (B2C) and business-to-business (B2B) websites

B2C SEO

B2C SEO is geared toward individual consumers who tend to make more emotionally driven, spur-of-the-moment purchase decisions on smaller ticket items. B2C customers typically focus on immediate needs and personal benefits, so providing relatable information and an easy, convenient purchase process is very important. Linking to social media and other marketing channels is critical for driving strong SEO results.

B2B SEO

B2B SEO is geared toward companies that make higher-cost purchases for the benefit of people across their organization. Since B2B transactions often result in long-term partnerships between firms, they tend to involve extensive research over a buying cycle of several months. This is why it’s critical to perform in-depth keyword research that looks closely at specialized industry jargon, common pain points and the various ways B2B buyers try to solve them. To attract the right types of buyers, it’s important to target very specific types of business queries.

SEO Services

Local vs. national vs. international

ContextWest provides SEO services to local businesses, national brands and even large international conglomerates. Let’s take a look at some of the differences between trying to attract site visitors locally, nationally and internationally.

Local business SEO strategy

Local SEO focuses on reaching customers in your city or region. It's about making sure that when someone nearby searches for the services you offer, your business will appear prominently in the results. Some of the most important techniques ContextWest employs include optimizing for local keywords, managing local business listings and gathering local reviews.

National SEO strategy

With national SEO, it’s important to target a broad set of keywords that will have appeal wherever people are searching. ContextWest can help you create high-quality, SEO-optimized content that will appeal to a wider demographic. We can also help you build your brand’s reputation nationwide with a robust link-building strategy and technical SEO optimization.

International SEO

International SEO involves optimizing your website for different countries, cultures and languages. We can help you create content in various languages, target keywords in specific countries and address cultural nuances across the world. We have extensive experience targeting buyers across North America, South America, Europe and the Middle East.

Our managed SEO process

ContextWest has developed a systematic, highly strategic methodology for driving consistent results for our SEO clients. We are committed to achieving higher keyword rankings than our competitors and to driving tangible growth in traffic, engagement and conversions for your business.

Have a look at some of the key elements of our professional SEO services:

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Initial Analysis

Before we start optimizing things, we conduct a thorough analysis of your website to understand its strengths and weaknesses. Our goal is to find ways to create a stronger foundation and explore your best opportunities for driving more traffic.

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Keyword Research

To identify the keywords that will resonate most with your audience and drive the most traffic, we gather insights from your team and look closely at the keywords you and your competitors are ranking for.

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On-Page and Off-Page Optimization

With the right keywords in hand, we optimize your website's content and work on establishing a more powerful digital presence through link-building and social media strategies.

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Technical SEO Audit

We ensure that the backend of your website is in optimal condition, from page-loading speeds to mobile responsiveness. It’s critical that your site offers a seamless user experience.

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Continuous Monitoring and Optimization

SEO is not a one-time task. We constantly monitor your SEO performance and make needed adjustments to ensure your website stays at the top of search results.

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Reporting and Feedback

We provide monthly updates on SEO performance to keep you in the loop on our results. We also let you know our plans for improving performance in the month ahead. Our clients appreciate our steady progress and total transparency!

Core components of

our SEO services packages

We offer a variety of flexible SEO packages to help our clients stand out. Generally speaking, the larger the budget, the more keywords we can focus on and the faster we’re able to achieve results. Whatever your budget is, we do our best to ensure that your website will be optimized for performance so that you continue to rise in the search rankings. Here are the core components we emphasize:

On-Page SEO

The key to on-page SEO is making your website's content search engine friendly. We ensure that you have in-depth, high-quality content and that each page has targeted keywords that attract significant search volume. It’s a balancing act to create content that will offer genuine value and satisfy search engine algorithms.

Off-Page SEO

It's essential to establish authority and trustworthiness with search engines based on your associations. To enhance your online presence and credibility, we spend a good amount of time on off-page SEO to connect your site with reputable sources through effective link-building, including the integration of social media links.

Technical SEO

The backend of your website plays a pivotal role in SEO. We dive deep to ensure that the technical aspects of your site – from loading speed to mobile optimization – are in top shape. A seamless, fast and mobile-friendly site makes search engines happy and ensures users have a hassle-free browsing experience.

Let's talk

Engage our team of SEO experts

ContextWest is not just another SEO agency. Our team of dedicated experts bring a wealth of experience and specialized knowledge to each new challenge. Whether you’re a local business or a major international brand, we will devise a plan just for you and do everything possible to drive amazing search results. We’ll also meet with you each month and share our progress.

Working with ContextWest means having a strong SEO strategy and program in place. We do everything in our power to get your business to the top of the search rankings so that you can showcase your leadership, build trust with your audience and genuinely connect with people. If you want to be a significant player in your industry and consistently grow your profits, let us help you achieve the success you’re looking for through SEO.

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