Challenge
Despite being the official multiple listing service (MLS) for Metro Denver, REcolorado was losing the battle to attract home searchers to their website.
Solution
- Guided development of new brand
- Collaborated with internal stakeholders to generate a sophisticated new website with advanced search capabilities and local data sharing
- Created online content and ads to drive interest in site
Results
- Page views went up 400% in first 6 months
- Site rose from 7th to 2nd in Denver home searches
- Site became highly relevant for homebuyers and realtors across Metro Denver
- Increased online advertising revenue paid for entire website build and campaign
Website
Magazine Ads
Blogs
